Hi everyone! Today I want to talk about the Benefit ‘They’re Real! Push-up Liner”. Benefit originally launched this eyeliner in Black only, but just recently they launched 4 new colors (brown, blue, green, and purple). I have had the black color for a few months, and then just before the launch of the new colors, I received a free deluxe sample of the brown color from Ulta.
Claims: “It’s the first ever lash-hugging gel eye liner in a pen! This matte gel formula won’t smudge, budge or dry out, and the innovative soft AccuFlex Tip hugs your lashline from corner to corner. The closer the line, the bigger the eye!” -Ulta
Packaging: This is a decent sized wand, not too skinny, but also not bulky. The tip is rubberized and the product comes out by twisting the pen. The tip is angled which makes for nice application.
Price: $24 (for the full size)
Application: As I mentioned, the angled tip helps with application. I admit I do not have the best hand when applying eyeliner, but this makes it so easy! The product comes out very pigmented and dries matte. The angled tip is especially great for doing a winged look!
(Just one swipe)
Staying power: This does not budge! I read some reviews saying that it ‘flakes’ but I did not have that happen to me! I have worn this for full days and it does not go anywhere! (It took some serious scrubbing/scraping just to get the swatch off my hand!)
Overall thoughts: I really love this eyeliner. It is a bit pricey, so I think if I did purchase the full size, I would stick to black or brown. I don’t think I could spend that much on a colored eyeliner which I know I wouldn’t wear as often.
Let me know your thoughts on this product in the comments below! Thanks for stopping by!